Kickstarting A Better Backpack | Chris Preis

Kickstarting A Better Backpack

brand

Thread (now Day Owl + First Mile)

year

2018

skills

Creative Direction

Art Direction

Copywriting

Production

Photo Retouching

Team

Duy Nguyen - Video + Editing
Cory Morton - Photos

Frustrated with the pace of sustainable fashion, the team at Thread launched a Better Backpack on Kickstarter – creating the first product from our signature recycled canvas and sharing our story with thousands of backers.